| Roles & Responsilbity | - Take full responsibilities for assigned product planning/launch/promotion/discontinue in collaboration with marketing strategy to keep the most productive portfolio.
- Develop and lead assigned marketing communication planning & execution to achieve business objectives.
- Analyze & monitor sales performance and other data and take necessary action accordingly.
- Research/Monitor market trends (customer, price, product, and competitor) and use it as a key source of marketing strategies which reflect market-specific needs.
- Manage product portfolio budget.
- Coordinate with Merchandising, internal & external partner to monitor & ensure budget spent effectively & efficiently |
